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Life Changing? Heck yeah!

April 02nd, 2018
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OilChange.58d2770c4e8c2Last week I swear I heard an ad on the radio about how a company’s oil changewas life changing!  I started laughing because what I hadn’t realized until I heard that, is that “life changing” is the buzz word in marketing today.  Life changing diets, teeth whitening, vacations, hair plugs, all are promoting a need to change our lives.  What is so bad about the ones we have now?  I am not denigrating the value of any of these things, but an oil change?  Really?

In my life I have had some life changing events for sure:

  • When I got married—definitely a life changerfood-couple-sweet-married.jpg
  • When I got divorced, another life changer
  • Oh, and married again…for SURE a life changer
  • Having children certainly changed my life.  I went from caring about my golf handicap to nurturing little ones.

You can’t really compare an oil change with having kids, can you??

When I heard this hyperbolic pitch to sell more quarts of oil, I reflected on what our company does for a living.  Recently, I read a quote from an employee who had experienced a series of annual Backsafe® workshops.  He used to have back pain a couple of times a year, and now he “has had 4 straight pain free years”.  Yet another employee said that Backsafe “fixed all my back problems and pain.”

I compared those employees’ feedback with the oil change ad and I thought “Man, that oil changing company has a pretty low standard for changing people’s lives.”

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80% of the population incurs a back incident in their lifetime.  That is a horrific statistic.  Talk about life changing!  Back and shoulder injuries cost US companies up to $60 billion per year.  These injuries are “budget” changing too!

Being properly trained can prevent one of the most painful injuries a person can experience.  Preventing these claims have helped companies to save thousands of lost work days per year, saved millions of dollars in workers’ comp costs; and helped increase worker production all at the same time.

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Let us help you change a life or two.  And when there are less work related injuries there just may be more bonus money that can be spent on hair plugs, teeth whitening and even a great oil change or two!

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